Posts tagged with

Google, SEOs, and “Intent”

Tweet Here’s a great post by Lisa Barone about what appears to be SEO profiling by Google. Apparently, Google decides whether or not bids to generate links and promote a site are “paid links” based on the intent of the person who started the viral conversation. Who decides the intent? Google of course. And it’s […]

SEO – A Five Year Plan

Tweet Matt Cutts recently answered the question “Will SEO exist in five years?” via video. Don’t worry, this is a really short clip, and there’s not a lot of geek speak in it at all. However, keep in mind that he’s a Google employee and he’s talking about SEO in the context of Google. As […]

Link Narcissism

Tweet One of the most effective things you can do to help optimize your site for search engines is to link to yourself. It’s ok. Everybody does it. There’s no reason for us to feel uncomfortable talking about it. If you’re like me, part of the motivation for self-linking may be that you think a […]

Interesting Case for NOT Having a Sitemap

Tweet A while back I wrote a post about the need for having a sitemap to let search engines, especially Google, know that you exist and the contents of your site. I mentioned there one of the biggest advantages was that sitemaps are a great way to get crawled before you’ve actually built up any […]

A Few Must Haves

Tweet Whenever I’m starting up a new site or project, there are three things I consider before every writing a word of content: A backup strategy An SEO strategy A strategy for dealing with comments/spam As I’ve said before, I LOVE WordPress, and one of the reasons is that it makes all three of these […]

Headlines and Titles–Writing for Reader AND Search Engines

Tweet In this quick SEO (search engine optimization) discussion, I want to talk about how the headlines of your posts and articles relate to search engines along with the URLs of your posts and the Title tag.  As far as SEO goes, we’ll keep it simple and only address these three subjects in this post, […]

How Do You Learn All This…Stuff?

Tweet A couple of my goals in spouting technical information here at NewsTechZilla is to keep it minimal and high level. That means I usually won’t go into a lot of unnecessary details unless you guys request it. In some cases it just isn’t necessary, and in others I simply don’t have the knowledge. But […]

Voice Freedom

Tweet Newscoma and I are only a few days into this project, but I’m already having a blast working on it.  One of the things we decided before we even bought a domain name was that we’d maintain our individual voices when writing for this site.  I’m talking about our real writing voices–the ones we […]

Search Engine Optimization Round 1

Tweet So you’re all ready to start blogging, or maybe you’ve been blogging for a while, and the question on your mind is the same one on everyone else’s… “How do I get to the #1 spot on Google?” And let’s be honest here–when we’re talking about search engine optimization (SEO), we’re actually just talking […]


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